Grabbing eyeballs through the attractive website design is one of the necessities today. Custom website design not only helps in directing traffic to your website but also increases web presence and business remarkably. The term custom website design refers to improving or enhancing the graphic and technical aspects of a site to make it more attractive and user friendly. It mostly concentrates on look, feel, colour, logos, texts, pictures, presentations on the web page so that it can be made more eye catching, informative and smart.

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Based on the usage and values of an organization, websites can be classified broadly under several categories. The website design for each is unique as it would serve different purposes with the varying categories:

1. Personal website: Where the website design should concentrate on promoting the individual who owns the site. Here designing will be based to create or enhance opinions or ideas about the individual and content is usually presented in a colourful and entertaining manner.
2. Commercial or business website: A business website design will solely concentrate on promoting, vigorous sales and marketing of a product, idea or service. Target audience friendly content, text, informative photos, promotional logos are a must. The page designed should be able to load faster for user convenience.
3. Governmental website: Owned by the government, here designing is directed at guiding users easily through the sea of data available on the site.

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1. Non-profit organization website: Usually promoting a cause or idea, here designing should concentrate on hard hitting images and texts that makes the concept, idea or cause a prominent feature to visitors.

A very important aspect of custom designs is blogging for increasing interaction with visitors and customers. One of the more popular blogging softwares is WordPress.

There are several WordPress themes that can be chosen from as per requirements of the business. The themes vary according to content, look and graphics used. The best WordPress themes or the ones that are most popular

today are listed below, in accordance of number of columns and other criteria:

• 5 best one column themes: Manifest, Doc, Satorii, Simplr, Vostok
• 5 best two column themes: Handgloves, Types, Thematic, Sugar Cane, Journic
• 5 best three column themes: Carrington, Fervens, Grass Roots, Depo Clean, Illacrimo
• 5 best magazine style themes: The Morning 
• After, Gumball Special, Magazeen, Upstart Blogger Swiss, Yamidoo Magazine
• 5 best specialized themes: P2, Crafty Cart, Tumblelog for WordPress, The Seven Five, Sharpfolio.

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WordPress offers several unique features that allow widgets that can be rearranged without editing PHP or HTML code, as well as themes that can be installed and switched between without much hassles.

Thanks to popular programming languages land platforms like HTML, JavaScript, PHP and Flash, there are pretty much no limitations in making a mockup of a website. This means that you can actually practice in making a good web page design before you actually figure out how to make a website. No matter how the layout of the mockup looks, there should be a way to create a lively web page design based on the mockup using one or more of the programming languages. It is important that you know this flexibility because you need to show to your site's content really attracts visitors. However, the problem with this flexibility is that you may end up with a design that really doesn't match the theme of your site.

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For instance, if you want to come up with a site that is more emphasized on text, you should learn how to make a website with minimal design elements. The graphics should be very light and the text should be larger so it is easier for people to read regardless of screen size. To see examples of this design approach, check out some of the blog sites because bloggers want their visitors to read their posts without getting distracted too much. If you want to make your site look a bit "pretty" resort to JavaScript for adding animations, effects and transitions.

If you have a unique message that you want to send, you may want to make your site look a little bit more artistic and/or abstract. These types of sites have greater impact because visitors can react the second they see the overall look of your site. That impact may cause these visitors to bookmark your site immediately which is always a good thing. Think "unconventional" when designing these types of websites but don't avoid templates because you can edit them to a point where they look very different.

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But if you are advertising a hot new product, you need to do more than just being artistic. You have to come up with a design that really begs for attention. This is where the text starts to take a back seat to give way to the flashy graphics and other eye-popping animations and effects. Standard HTML and JavaScript might not be enough to make these kinds of sites. HTML 5, Java and Adobe Flash are good platforms to try out when you need to make a serious impact. If you are not familiar with the languages, try downloading a template so you can personalize it.

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Even if you have a lot of knowledge on these languages, you should always get yourself inspired by looking at other web page designs so you can come up with some ideas in making something more unique.

If you run a business online, there are some basic tools you'll need to help you maintain it. Here is my list of equipment, software, and other tools that you will need to maintain your web site.

Computer- The computer that you use for maintenance tasks don't have to be a powerful top-of-the line piece of equipment. Don't get sucked into the whole this has X amount of RAM, and this has this many gigs on it's hard drive. Any computer you get today is more than capable of handling basic web maintenance tasks. The critical thing is to make sure that you can log on to the Internet, which even the most basic computer can handle.

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And don't get sucked into the PC/Mac debate. Unless there's a piece of software that you absolutely must use or you have a really strong preference, either one will get the job done.

Digital camera with video capabilities- Great for taking photos for your website or content for your blog. Plus the video feature of your digital camera is excellent for making short videos for your blog or website.

Fast internet connection- If you're doing work on the Internet, you obviously need an Internet connection. While you're perfectly capable of maintaining your site using a dial-up connection, it's far more productive and efficient to use a high-speed connection such as through a cable modem or a line.

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Web page editor- If you're website is HTML based, one of the most important pieces of software you'll need to maintain your web sites is a web page editor. If you're not really familiar with HTML, a WYSIWYG editor (short for "What You See Is What You Get") would be your best bet. Some popular ones include Dreamweaver, Expression Web, Mac-based iWeb.

Graphics editor- You'll need a graphics editor program to make minor edits to photo images or other graphic images like cropping, change the image size, altering the contrast and brightness...even getting rid of red-eye. The industry standard graphic program is Photoshop...and at $600+ a pop, it also comes at an industry standard price. And, if you're new to using a graphics editor, Photoshop may have quite a steep learning curve for you. Another alternatives to using Photoshop is Photoshop Elements, a greatly simplified and at $80, less expensive version of Photoshop and Corel Paint Shop Pro.

E-mail client- An e-mail client is important for sending and receiving e-mail that you'll get from your web site. A good e-mail client needs to have the ability catch spam, check e-mail from a variety of different e-mail accounts, spell check, to filter e-mail and store email addresses.

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There's two different types of e-mail clients, desktop based or web-based. Desktop based clients like Outlook, Entourage, and Apple Mail and run on your local computer. Web-based clients like Yahoo Mail and Gmail run only on the web. The advantage of a desktop based client is that you can download your e-mail and read it and write it offline, while the advantage of a web-based client is that you can check your e-mail on any computer that's connected to the Internet.

Web browser- All computers come equipped with a web browser...most often it's Internet Explorer. But while it's the most popular browser on the internet...it's by no means the only one. Firefox is the second most popular browser and it's gaining in popularity. And there are a bunch of others like, Safari, Chrome, Opera, and Mozilla. You should be able to see what your web site looks like to your visitors whether they are using Internet Explorer, Firefox, Safari, or Mozilla.

FTP software- FTP stands for "File Transfer Protocol". It's a way to transfer files from one computer to another. While you can use your hosting company's file manager to transfer files to your website they're often not very efficient for large files or multiple batches of files. Filezilla works very well and is free.

Text editor- A text editor is a program that allows you to type documents in plain text without any formatting or special characters. You can use it to write emails and blog posts or to help strip out the formatting from word processors like Microsoft Word or Open Office or to make changes to HTML or PHP files. Two free programs include NoteTab Light for PC and Smultron for Mac.

There are two types of websites: Static and Dynamic. Static websites are written in plain HTML and are difficult to alter or update, where as dynamic web pages require server-side scripting languages such as PHP, ASP, JSP etc. Dynamic pages are database driven, and if the content or data stored in the database is modified then the content on the page will also get updated accordingly, without the need of any human participation.

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The database design process has become a very important part of any web development activity. Before undertaking any designing projects the database designer must have a clear understanding of your business requirements. The design must be functional and scalable for any further development. The process though is fairly complex; especially in the initial stages and therefore one need to find a programmer who has all the necessary resources to code in a variety of languages and development platforms like MySql, SOL server, Access etc. to get you the desired results. The database designer must also integrate several security measures into the design to prevent any possibility of unauthorized access or data loss. It's very important to execute each and every step with extreme forethought to obtain coveted outcome. There are certain steps that must be followed for a great layout.

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• Firstly, define the data that is to be used. Use of redundant data entries will not serve your purpose and will not give the desired function.

• The database designer and the coder must work in close affiliation to sort out the relevant & useful data.

• Lastly, the programmer defines the relations among each data units & creates a control system for its storage, assorting, editing and aggregation.

Investing in a well-structured web database design is assuredly going to yield profits in the future.

Udit Verma is freelance online service consultant and is writing review articles on web database design, online challenges, freelancer web design, logo design projects and information.